基于校园低碳行为的零碳校园界面设计研究

Research on Zero-Carbon Campus Interface Design Based on Campus Low-Carbon Behavior

摘要: 随着全球对环境保护的关注度日益提升，校园低碳化建设已成为重要课题。本研究以校园低碳行为的数智化界面设计为焦点，通过对在校大学生的低碳行为进行深入调研，运用问卷调研、用户画像分析、用户体验地图设置、竞品分析的方式构建框架。结合数智化技术，以低碳实践及智能交互设计作为创新之处，开展界面内容设计，最终设计出一款名为“碳佰科”的零碳校园APP。该APP致力于有效激励学生参与低碳行动，成为集智能化、年轻化、多元化于一体的校园零碳智能助手，提升校园低碳建设的创新性。

Abstract: With the increasing global attention to environmental protection, low-carbon campus construction has become an important topic. This study focuses on the digital intelligent interface design of campus low-carbon behavior, conducts in-depth investigation on college students’ low-carbon behavior, and constructs a framework by means of questionnaire survey, user portrait analysis, user experience map setting, and competitive product analysis. Combining digital intelligence technology and taking low-carbon practice and intelligent interaction as innovation, we carried out interface content design, and finally designed a zero-carbon campus APP named “Carbon Bai Ke”. The APP is committed to effectively motivating students to participate in low-carbon actions, becoming a campus zero-carbon intelligent assistant integrating intelligence, youth and diversification, and enhancing the innovation of campus low-carbon construction.