人工智能企业在电子商务领域的道德责任探究

An Exploration of the Moral Responsibilities of Artificial Intelligence Enterprises in the Field of E-Commerce

摘要: 随着人工智能科技的发展，我们在享受其技术本身的高效性、泛用性和适应性为社会带来的便捷的同时，也理应看到其作为“双刃剑”的另外一面。本文主要通过分析人工智能企业及其在电子商务领域伦理失范的表征，明确人工智能科技的特殊之处，进而分析人工智能企业在此特殊情境下的归责困境。最终，通过提出企业伦理监管法人来尽可能避免相关伦理失范现象所产生的归责困难，促进人工智能技术和电子商务领域的规范发展。

Abstract: With the development of artificial intelligence technology, while we enjoy the convenience brought to society by its own high efficiency, wide applicability and adaptability, we should also be aware of the other side of the “double-edged sword”. This article mainly analyzes the manifestations of ethical misconduct of artificial intelligence enterprises in the e-commerce field, clarifies the particularity of artificial intelligence technology, and then analyzes the attribution dilemma of artificial intelligence enterprises in this special situation. Finally, by proposing the enterprise ethical supervision legal person, it is possible to minimize the difficulties in attributing responsibility arising from ethical lapses, thereby promoting the standardized development of artificial intelligence and e-commerce sectors.