概念整合理论下网络用梗的语义认知机制研究

A Study on the Semantic Cognitive Mechanisms of Internet Meme Usage under Conceptual Blending Theory

摘要: 网络用梗的产生与发展紧密关联于人类社会的互动与变迁。作为网络语言的重要组成部分，网络用梗以其独特的表达形式、幽默诙谐的语义内容及高度的传播性，在网络空间中占据重要地位。本文旨在深入剖析网络用梗背后的复杂语义认知机制，通过引入概念整合理论这一认知语言学的前沿框架，将网络用梗分为五大类，并解析其如何在不同概念空间之间构建桥梁，实现意义的创新与融合。此外，本文创新性地将模因论融入分析框架，探讨网络用梗作为文化模因的复制、变异与传播过程，进一步解析其迅速扩散的社会影响力。

Abstract: The emergence and development of online memes are closely related to human social interaction and transformation. As an important component of internet language, online memes occupy a significant position in cyberspace due to their unique forms of expression, humorous semantic content, and high dissemination potential. This paper aims to conduct an in-depth analysis of the complex semantic cognitive mechanisms behind online memes by introducing Conceptual Integration Theory—an advanced framework in cognitive linguistics. We classify online memes into five major categories and examine how they build bridges between different conceptual spaces to achieve innovative meaning integration. Furthermore, this study innovatively incorporates memetics into the analytical framework to explore the replication, variation, and dissemination processes of online memes as cultural memes, thereby further analyzing their rapidly spreading social influence.