大学生群体对生成式AI产品使用意愿的研究
A Study on College Students’ Willingness to Use Generative AI Products
摘要: 本文聚焦大学生群体对生成式AI产品的使用情况，通过问卷调查、Logistic回归分析、列连分析等方法，探讨大学生使用生成式AI产品的类型、用途、效果，以及对使用过程中多方面的满意程度，找出产品目前存在的不足，并提出相应的改进建议。
Abstract: This paper focuses on the usage situation of generative AI products among college students. Through methods such as questionnaire surveys, logistic regression analysis, and contingency analysis, it discusses the types, purposes, and effects of generative AI products used by college students, as well as their satisfaction in various aspects during the use process, identifies the current shortcomings of the products, and puts forward corresponding improvement suggestions.
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