职业调香室——游戏化实训解锁多元价值观

The Perfumery Studio—Unlocking Diverse Career Values through Gamification-Based Training in Vocational Education

摘要: 职业价值观教育是高校生涯规划课程的核心模块，但传统教学模式存在理论抽象、学生参与度低、思政融入不足等问题。本文以《大学生职业生涯规划》课程中职业锚相关内容为实践案例，提出一种基于游戏化教学和多感官体验的职业价值观教育模式。通过“情境隐喻导学、游戏互动促学、多感融合唤学、思政融入育学”四维创新设计，将职业锚理论转化为具象任务链，引导学生从被动接受转向主动探索。课程实施情况表明，该模式显著提升了学生的课堂参与度与价值观内化效果，并有效衔接了个人发展与社会需求，为高校职业价值观教育方式的改革提供了理论与实践参考。

Abstract: Career value education constitutes a core module within university career planning lessons. However, traditional teaching approaches suffer from issues such as theoretical abstraction, low student engagement, and insufficient integration of ideological-political education. This study employs the concept of “career anchors” from the University Student Career Planning course as a practical case study. It proposes a novel career value education model based on gamified teaching and multisensory learning. Through a four-dimensional innovative design encompassing “Guided Learning through Contextual Metaphors, Enhanced Learning via Interactive Games, Evocative Learning via Multisensory Integration, and Ideological Cultivation through Social Value Integration”, the career anchor theory is embodied into a concrete task chain. This approach shifts students’ learning process from passive reception to active exploration. Course implementation results demonstrate that this model significantly enhances student engagement and the internalization of values. Furthermore, it effectively bridges individual development with societal needs, providing both theoretical insights and practical references for reforming career values education methodologies in higher education institutions.