文化适应理论视域下体育非遗创新发展的作用机制与推进路径

Mechanism and Promotion Pathways for the Innovative Development of Sports Intangible Cultural Heritage from the Perspective of Acculturation Theory

摘要: 在文献资料法的基础上，对11名天津市体育非遗项目的传承人进行了口述史访谈，获取了第一手资料。以文化适应理论为框架，探析体育非遗创新发展的作用机制与推进路径。研究认为：体育非遗创新发展的作用机制在于文化主体、介质、表达空间和受众的创新，推进路径表现为健全传承人转型培养体系以激活文化生产力，重塑传播介质数智化范式以赋能文化传播力，织就场域空间生态化链接网络以释放文化共生力，完善受众体验与价值认同路径以激发文化共创力。

Abstract: Based on the literature method, an oral history interview was conducted with 11 inheritors of Tianjin Sports Intangible Cultural Heritage, and firsthand information was obtained. With the cultural adaptation theory as the framework, this study explores the mechanism and path of the innovation and development of sports intangible cultural heritage. The study shows that the mechanism of innovation and development of sports intangible cultural heritage is the innovation of cultural subject, medium, expression space and hand. The path is to improve the transformation system of inheritors to activate the cultural productivity, reshape the digital paradigm of communication media to empower the cultural transmission, weave the ecological link network of field space to release the culturaliosis, and improve the path of audience experience and value identity to stimulate the cultural co-creation.