粉丝亚文化中的情感张力——基于深度访谈的粉丝舆论分析

Emotional Tensions in Fan Subculture—An Analysis of Fan Public Opinion Based on In-Depth Interviews

摘要: 本文基于深度访谈，聚焦粉丝群体及其舆论场域，探讨“饭圈”文化在政策与社会背景下的复杂样态。研究梳理了粉丝群体的心理与内外舆论场域。心理层面分析了其“自我同一性”“寻找与满足”等心理机制。同时，论文剖析了饭圈舆论场域的圈层化特征，对比官方舆论、圈外舆论与粉丝内部舆论的差异，指出社会对粉丝群体的污名化部分源于以偏概全的社会凝视，而非群体普遍的极端化。研究发现，粉丝文化具有情感表达与文化创新的合理性，其追星行为体现高度组织化与内容创造力，心理需求涵盖情感寄托与社交需求。最后，论文提出促进粉丝文化健康发展的策略，强调在尊重粉丝群体基础上进行规范治理，为粉丝文化的科学引导与网络环境治理提供参考。

Abstract: Based on in-depth interviews, this paper focuses on fan groups and their public opinion fields, exploring the complex landscape of “fan circle” culture against policy and social backgrounds. The study sorts out the psychology of fan groups and their internal and external public opinion fields. At the psychological level, it analyzes their psychological mechanisms such as “self-identity” and “seeking and satisfaction”. Meanwhile, the paper examines the stratified characteristics of the public opinion field in fan circles, compares the differences between official opinions, non-fan public opinions and internal fan opinions, and points out that the stigmatization of fan groups partly stems from biased social perception rather than widespread extremism within the group. The study reveals that fan culture has rationality in emotional expression and cultural innovation, with star-chasing behaviors showing a high degree of organization and content creativity, and psychological needs covering emotional sustenance and social interaction. Finally, the paper puts forward strategies for the healthy development of fan culture, emphasizing standardized governance on the basis of respecting fan groups, so as to provide references for the scientific guidance of fan culture and the governance of the network environment.