以家为域，本土为径：日韩翻拍电影家庭叙事的本土化改编策略研究

Family as Domain, Localization as Pathway: A Study of Localization Strategies in Family Narratives of Japanese and Korean Film Remakes

摘要: 中国电影产业中，翻拍日韩电影已成为重要创作模式，其中家庭题材因贴近生活、易引发情感共鸣而成为翻拍重点，但跨文化改编中的“文化折扣”及叙事适配性问题制约其可持续发展。本研究以2020~2025年中国翻拍的日韩家庭题材电影为对象，选取《忠犬八公》《无价之宝》《灿烂的她》为典型案例，基于豆瓣平台的用户评论构建语料库，运用文本分析法(结合ROSTCM6软件进行高频词、情感倾向及语义网络分析)，并结合视觉符号学，探究视觉符号的隐性审美逻辑。进而剖析翻拍电影的本土化改编特征与受众反馈机制。研究发现，家庭叙事策略对受众情感感知的优化机制体现为三方面。即时代背景设置中视觉符号的中国式融入、选角特质与审美期待的契合度，以及情感渲染的电影语言设计。而跨文化语境下翻拍电影的受众期待建构则表现为情感内核的视觉化复制与超越、角色功能的本土化美学再造、文化背景中视觉符号的差异化融合。研究为日韩家庭题材翻拍电影的可持续发展提供了理论参照与实践路径。

Abstract: Within the Chinese film industry, the remake of Japanese and Korean films has emerged as a significant production mode. Family-themed narratives, owing to their proximity to lived experience and capacity to elicit emotional resonance, constitute a primary focus of such adaptations. However, the sustainability of this practice faces constraints due to challenges inherent in cross-cultural adaptation, notably “cultural discount” and narrative compatibility. This study examines Chinese remakes of Japanese and Korean family-themed films produced between 2020 and 2024. Employing Hachiko: A Dog’s Story, Be My Family, and Remember Me as representative case studies, it constructs a corpus based on user reviews sourced from Douban, China’s prominent film review platform. Methodologically, the research integrates textual analysis—leveraging ROSTCM6 software for high-frequency word extraction, sentiment analysis, and semantic network analysis—with visual semiotics to investigate the implicit aesthetic logic embedded within visual signifiers. The analysis subsequently delineates the characteristic localization strategies employed in these remakes and elucidates the mechanisms of audience reception and feedback. Key findings indicate that optimizing audience emotional perception through family narrative strategies manifests in three primary dimensions: (1) Culturally adapted integration of visual signifiers within temporal setting reconstructions; (2) Alignment between casting attributes and prevailing aesthetic expectations; (3) Cinematic language design specifically calibrated to evoke emotional resonance. Furthermore, the construction of audience expectations for remakes within a cross-cultural context is revealed to involve: (1) Visual replication and transcendence of the source material’s emotional core; (2) Localized aesthetic reconfiguration of character functions; (3) Differential integration of visual signifiers reflecting divergent cultural backgrounds. This research provides both theoretical frameworks and actionable practical pathways for fostering the sustainable development of Japanese and Korean family-themed film remakes within the Chinese cinematic landscape.