双碳目标下跨境电商的发展研究

Research on the Development of Cross-Border E-Commerce under the Dual Carbon Goals

摘要: 随着全球气候变化问题日益严峻，碳达峰与碳中和(简称“双碳目标”)成为各国政府的战略目标。中国在“十四五”规划中明确提出要加快推进绿色低碳发展，以推动经济高质量发展。作为全球贸易数字化转型的核心载体，跨境电商凭借其高效、便捷的供应链体系，已成为中国对外贸易增长的重要引擎。然而，在“双碳目标”的战略背景下，跨境电商传统发展模式面临法规标准不确定、绿色转型资金不足、市场竞争激烈等新考验。本文分析了“双碳目标”对跨境电商的影响，探讨了跨境电商发展过程中面临的机遇与挑战，并提出了应对策略，以期为跨境电商企业和政策制定者提供参考。

Abstract: As global climate change becomes increasingly urgent, carbon peaking and carbon neutrality (collectively known as the “dual carbon goals”) have emerged as strategic objectives for governments worldwide. China’s 14th Five-Year Plan explicitly calls for accelerating green and low-carbon development to drive high-quality economic growth. As a core vehicle for the digital transformation of global trade, cross-border e-commerce has become a vital engine for China’s foreign trade growth through its efficient and convenient supply chain system. However, under the strategic framework of the “dual carbon goals,” the traditional development model of cross-border e-commerce faces new challenges such as uncertain regulatory standards, insufficient funds for green transformation, and fierce market competition. This paper analyzes the impact of the “dual carbon goals” on cross-border e-commerce, explores the opportunities and challenges encountered in its development process, and proposes targeted response strategies based on the challenges to provide reference for cross-border e-commerce enterprises and policymakers.