我国跨境电子商务在线纠纷解决机制研究

Research on Online Dispute Resolution Mechanism of Cross-Border E-Commerce in China

摘要: 随着数字经济的蓬勃发展，跨境电子商务已成为我国对外贸易的重要增长极。然而，交易主体跨国性、争议标的小额化、相对虚拟性等特点，这使得传统纠纷解决方式难以满足跨境电子商务纠纷高效化解的需求。在线纠纷解决机制作为适应数字贸易的新型争议解决方式，在提升纠纷解决效率、保障消费者权益、优化营商环境等方面具有重要价值。本文通过本文界定在线纠纷解决机制的概念与范畴，分析我国跨境电子商务在线纠纷解决机制的发展现状与存在问题，并且提出完善路径，旨在为构建符合我国国情的跨境电子商务在线纠纷解决机制提供理论参考。

Abstract: With the vigorous development of the digital economy, cross-border e-commerce has become an important growth driver of China’s foreign trade. However, due to the characteristics of transnational transaction subjects, small-value dispute subjects, and relative virtuality, traditional dispute resolution methods struggle to meet the demand for efficient resolution of cross-border e-commerce disputes. As a new type of dispute resolution method adapted to digital trade, the Online Dispute Resolution (ODR) mechanism holds significant value in improving the efficiency of dispute resolution, safeguarding consumers’ rights and interests, and optimizing the business environment. This paper defines the concept and scope of the ODR mechanism, analyzes the current development status and existing problems of China’s cross-border e-commerce ODR mechanism, and proposes improvement paths, aiming to provide theoretical reference for constructing a cross-border e-commerce ODR mechanism that meets China’s national conditions.