大数据政策对企业数字化转型影响研究——基于大数据综合试验区的准自然实验

Research on the Impact of Big Data Policy on Enterprise Digital Transformation—A Quasi-Natural Experiment Based on the China’s Big Data Comprehensive Pilot Zone

摘要: 如何从政策方面提升企业数字化转型程度是一个值得关注的议题。本文以中国大数据综合试验区政策为准自然实验，构建双重差分模型，探讨大数据综合试验区政策对企业数字化转型的影响。研究发现，大数据综合试验区政策显著提升了企业数字化转型程度，且这一政策影响对国有企业、资本密集型和处于东部地区的企业更为明显。本文的研究有助于探索大数据综合试验区与企业数字化转型之间的影响以及异质性。

Abstract: How to enhance the degree of digital transformation of enterprises from the perspective of policies is a topic worthy of attention. This paper utilizes China’s Big Data Comprehensive Pilot Zone (BDCPZ) policy as a natural experiment and constructs a difference-in-differences model to explore the impact of the policies of China’s BDCPZ on the digital transformation of enterprises. Research has found that the policy of China’s BDCPZ has significantly enhanced the degree of digital transformation of enterprises, and the impact of this policy is more obvious on state-owned enterprises, capital-intensive enterprises and those located in the eastern region. The research in this paper is conducive to exploring the influence and heterogeneity between the construction of big data comprehensive experimental zones and the digital transformation of enterprises.