数字化转型对企业成长的影响

The Impact of Digital Transformation on Business Growth

摘要: 随着数字技术的广泛应用，数字技术与实体经济的深度融合已成为一种新型经济模式。数字经济的发展标志着传统产业在面对新时代背景和挑战时所进行的一种创新性转型过程。其次，在企业成长方面，评判成长程度的指标也不断扩充和丰富。近年来，虽然关于数字化转型与企业成长的研究较多，但少有学者考虑数字化转型对企业成长的影响，以及对于不同行业性质的企业究竟有何不同影响。因此，本文研究了数字化转型对企业成长的影响，以2010~2022年中国A股上市企业为样本，研究发现数字化转型与企业成长呈正相关。在成长性和成熟性行业中，数字化转型显著促进企业成长，而在衰退性行业中则有负向抑制作用。研究建议，企业应增加数字化投入，优化资源配置，推动技术创新，并根据行业特性制定转型策略，以实现可持续高质量发展。

Abstract: With the widespread application of digital technology, the deep integration of digital technology with the real economy has become a new economic model. The development of the digital economy represents a transformative process of traditional industries in response to the new era background and challenges. Secondly, the indicators for measuring growth have also been expanded and enriched in the process of enterprise growth. Although there have been many studies on digital transformation and enterprise growth in recent years, few scholars have considered the impact of digital transformation on enterprise growth, and what the different impacts are on enterprises of different industrial natures. Therefore, this paper studies the impact of digital transformation on enterprise growth, taking the listed enterprises on the Shanghai and Shenzhen stock exchanges in China as the sample from 2010 to 2022. The study found that digital transformation is positively correlated with enterprise growth. In growing and mature industries, digital transformation significantly promotes enterprise growth, while in declining industries, it has a negative inhibitory effect. The study suggests that enterprises should increase their digitalization investment, optimize resource allocation, promote technological innovation, and formulate transformation strategies based on industry characteristics to achieve sustainable high-quality development.