新质生产力背景下的电商供应链数字化转型存在的问题及探究

Problems and Exploration of Digital Transformation of E-Commerce Supply Chain under the Background of New Quality Productivity

摘要: 随着新质生产力概念的不断普及，其已成为当代商业经济发展变革和创新的核心驱动力。本文通过围绕新质生产力背景下电商供应链数字化转型为主题展开细致研究，深入探讨新质生产力与电商供应链数字化转型的内涵特征。在其基础上，分析得出电商供应链数字化转型过程中所存在的数据孤岛，技术落后，人才短缺等问题，并对这些问题提出一系列针对性的建议。研究表明，未来仍然需通过政产学研协同，来突破转型桎梏，释放新质生产力效能，推动电商供应链向数字化、智能化、高效化跃升，助力我国数字经济高质量发展。

Abstract: With the continuous popularization of the concept of new quality productivity, it has become the core driving force for contemporary business economic development, transformation, and innovation. This paper conducts a detailed study on the digital transformation of e-commerce supply chains in the context of new quality productivity, delving into the connotations and characteristics of new quality productivity and the digital transformation of e-commerce supply chains. On this basis, it analyzes issues such as data silos, outdated technology, and talent shortages encountered during the digital transformation of e-commerce supply chains, and proposes a series of targeted recommendations to address these problems. The study indicates that in the future, it will still be necessary to break through transformation bottlenecks through the collaboration of government, industry, academia, and research institutions, to unleash the effectiveness of new quality productivity, promote the digital, intelligent, and efficient advancement of e-commerce supply chains, and contribute to the high-quality development of China’s digital economy.