数字治理视域下的电商经济助力农村动员机制研究

Research on E-Commerce Economy Facilitating Rural Mobilization Mechanisms from the Perspective of Digital Governance

摘要: 党的二十大以来，全面推进乡村振兴成为我国现阶段的重要任务。在数字化经济背景下，数字治理视域下电商经济的发展引领着新一轮的乡村动员浪潮，乡村的动员工作亟需跟上数字经济的脚步，激发乡村的内生动力。面对动员过程当中所出现的数字悬浮问题，本文将结合数字治理视域下的电商经济优势对农村动员的机制优化做出探究式建议，助力乡村振兴，推进中国式现代化的发展进程。

Abstract: Since the 20th National Congress of the Communist Party of China, comprehensively advancing rural revitalization has become a crucial task in China’s current stage. Under the backdrop of the digital economy, the development of e-commerce driven by digital governance has led to a new wave of rural mobilization. Rural mobilization efforts urgently need to keep pace with the digital economy and stimulate endogenous rural dynamics. Addressing the issue of digital alienation in the mobilization process, this paper explores optimization strategies for rural mobilization mechanisms by leveraging the advantages of e-commerce under the digital governance framework, aiming to support rural revitalization and advance the development of the Chinese path to modernization.