直播电商供应链金融的智能合约应用:风险重构与管控机制研究
The Application of Smart Contracts in Live Streaming E-Commerce Supply Chain Finance: A Study on Risk Reconstruction and Control Mechanisms
摘要: 随着直播电商的爆发式增长,其供应链上下游中小微企业的融资需求日益迫切,供应链金融成为缓解资金压力的重要途径。然而,传统供应链金融在直播电商场景下面临信息不对称、信用传导不畅、操作风险高等问题,亟需技术创新驱动风险管控机制升级。本文旨在探讨智能合约技术在直播电商供应链金融中的应用及其对风险格局的重构作用,并提出相应的风险管控机制。研究采用理论分析与案例推演相结合的方法,首先梳理直播电商供应链金融的运作模式与风险特征,继而分析智能合约的技术特性及其与供应链金融的契合点,在此基础上构建智能合约驱动的风险管控框架。研究发现:智能合约能够通过自动化执行、信息透明化和不可篡改性,有效降低信用风险、操作风险和道德风险;同时,智能合约的应用也催生了新型技术风险,包括代码漏洞、预言机失效和数据隐私问题。研究结论表明,直播电商平台、金融机构和技术服务商应协同构建涵盖技术审计、法律规制和多主体共治的复合型管控机制,以充分发挥智能合约在提升供应链金融效率与安全性方面的潜力。本文为直播电商供应链金融的数字化转型提供了理论参考和实践启示。
Abstract: With the explosive growth of live streaming e-commerce, the financing needs of small and micro-sized enterprises along its supply chain have become increasingly urgent, making supply chain finance a crucial pathway to alleviate capital pressures. However, traditional supply chain finance faces challenges such as information asymmetry, impeded credit transmission, and high operational risks in the live streaming e-commerce context, necessitating technological innovation to drive the upgrade of risk control mechanisms. This study aims to explore the application of smart contract technology in live streaming e-commerce supply chain finance and its role in reshaping the risk landscape, while proposing corresponding risk control mechanisms. Employing a combination of theoretical analysis and case deduction, the research first delineates the operational models and risk characteristics of live streaming e-commerce supply chain finance, then analyzes the technical attributes of smart contracts and their compatibility with supply chain finance, and subsequently constructs a smart contract-driven risk control framework. The findings reveal that smart contracts can effectively mitigate credit risks, operational risks, and moral hazards through automated execution, information transparency, and immutability. Concurrently, the application of smart contracts introduces emerging technological risks, including code vulnerabilities, oracle failures, and data privacy concerns. The study concludes that live streaming e-commerce platforms, financial institutions, and technology service providers should collaboratively establish a composite control mechanism encompassing technical auditing, legal regulation, and multi-agent co-governance to fully harness the potential of smart contracts in enhancing the efficiency and security of supply chain finance. This paper provides theoretical references and practical insights for the digital transformation of supply chain finance in the live streaming e-commerce sector.
文章引用:张耀文. 直播电商供应链金融的智能合约应用:风险重构与管控机制研究[J]. 电子商务评论, 2026, 15(5): 493-501. https://doi.org/10.12677/ecl.2026.155543

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