基于Z世代消费特征的电商渠道品牌包装设计研究Research on Brand Packaging Design of E-Commerce Channel Based on the Consumption Features of Generation “Z”
孙正男, 刘 洁
电子商务评论Vol.13 No.2, 全文下载: PDF HTML XML DOI:10.12677/ecl.2024.132119, May 10 2024
直播电商视域下康养服务企业品牌建设路径探析Exploring the Brand Building Path of Health and Wellness Service Enterprises from the Perspective of Live Streaming E-Commerce
耿 刚, 王文棣
电子商务评论Vol.14 No.3, 全文下载: PDF XML DOI:10.12677/ecl.2025.143730, March 14 2025
供应链背景下的电商企业物流成本控制研究Research on Logistics Cost Control of E-Commerce Enterprises in the Context of Supply Chain
胡 颖
电子商务评论Vol.13 No.3, 全文下载: PDF XML DOI:10.12677/ecl.2024.133600, August 2 2024
物流企业盈利模式的财务分析——以Z企业为例Financial Analysis of Profit Model of Logistics Enterprises—Taking Z Enterprise as an Example
赵可彦, 王 娟
电子商务评论Vol.14 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2025.144855, April 2 2025
财务共享服务中心在电子商务企业财务管理中的应用Application of Financial Shared Service Center in Financial Management of E-Commerce Enterprises
施 雯
电子商务评论Vol.14 No.2, 全文下载: PDF XML DOI:10.12677/ecl.2025.142667, February 28 2025
基于杜邦分析法的电商企业盈利能力分析——以拼多多为例Profitability Analysis of E-Commerce Enterprises Based on DuPont Analysis—Taking Pinduoduo as an Example
胡国庆
电子商务评论Vol.13 No.2, 全文下载: PDF HTML XML DOI:10.12677/ecl.2024.132285, May 24 2024