Grewal, D., Monroe, K.B. and Krishnan, R. (1998) The effects of price-comparison advertising on buyers perceptions of acquisition value, transaction value, and behavioral intentions. Journal of Marketing, 62, 46-59.

基于研发和增值服务的双渠道供应链决策研究
Research on Decision of Dual Channel Supply Chain Based on R & D and Value Added Services

王 倩, 吕卫东, 沈转霞   

管理科学与工程Vol.12 No.5, 全文下载: PDF HTML XML DOI:10.12677/MSE.2023.125076, September 5 2023

膳食纤维类食品的认知对于消费意愿的影响
The Effect of Perceptions of Dietary Fibre-Based Foods on Consumption Intentions

薛陆鸿睿, 赵思琪, 杨杜凯, 王睿婷, 周治强, 夏晓峰    科研立项经费支持

现代市场营销Vol.13 No.4, 全文下载: PDF HTML XML DOI:10.12677/MOM.2023.134008, November 14 2023

探讨顾客知觉价值之产品及交易知觉价值
Customers’ Perceived Value Focusing on the Customers’ Perceived Product Value and Transaction Value

林育则   

服务科学和管理Vol.3 No.4, 全文下载: PDF HTML DOI:10.12677/SSEM.2014.34006, July 11 2014

虚拟数字人博主语言风格与消费者购买意愿
Virtual Influencers’ Language Style and Consumer Purchase Intentions

马思雨, 孙明贵   

现代市场营销Vol.15 No.1, 全文下载: PDF XML DOI:10.12677/mom.2025.151006, February 17 2025

房企破产中消费型购房者的权益保护
Protection of the Rights and Interests of Consumer Buyers in the Bankruptcy of Real Estate Enterprises

张 艳, 景 雪   

法学Vol.11 No.5, 全文下载: PDF HTML XML DOI:10.12677/OJLS.2023.115570, September 12 2023

联合检测25羟基维生素D3、D-二聚体在狼疮性肾炎中的诊断价值
The Diagnostic Value of Combined Detection of 25-Hydroxyvitamin D3, D-Dimer in Lupus Nephritis

薄 静, 邵 莉, 李 健, 宋 芹    科研立项经费支持

临床个性化医学Vol.4 No.2, 全文下载: PDF XML DOI:10.12677/jcpm.2025.42153, March 26 2025