数字经济对企业全要素生产率的影响研究——以制造业企业为例
Research on the Impact of Digital Economy on the Total Factor Productivity of Enterprises—A Case Study of Manufacturing Enterprises

秦 亚,龙华平

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461934  被引量

电商赋能乡村产业生态转型的协同路径研究
Research on the Collaborative Path of E-Commerce to Empower the Ecological Transformation of Rural Industries

王红钰 科研立项经费支持

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461933  被引量

转发行为下的电商直播营销影响因素研究——基于观点动力学方法
Research on the Impact Factors of E-Commerce Live Streaming Marketing under the Behavior of Forwarding—Based on Opinion Dynamics Method

沈 梁

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461932  被引量

数字化转型赋能农业供应链金融的企业信用风险缓释效应研究
Research on the Enterprise Credit Risk Mitigation Effect of Digital Transformation Empowerment in Agricultural Supply Chain Finance

王亭今

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461931  被引量

基于SWOT分析的贵州“村BA”品牌塑造对策研究
A Study on Brand-Building Strategies for Guizhou “Village BA” Based on SWOT Analysis

金明媛

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461930  被引量

抖音平台美妆直播营销策略优化研究
Research on Optimization of Beauty Live-Streaming Marketing Strategy on TikTok Platform

周振韧

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461929  被引量

考虑现有门店改造的生鲜电商企业前置仓选址问题研究
Study on Location Selection of Pre-Warehouses for Fresh Food E-Commerce Enterprises Considering the Renovation of Existing Stores

董帅杰,杨中华,朱 铃

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461928  被引量

乡村振兴背景下直播电商赋能农民增收的模式及路径研究
Study on the Models and Pathways of Live-Streaming E-Commerce Empowering Farmers’ Income Growth in the Context of Rural Revitalization

杨胜琴

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461927  被引量

基于LDA主题模型的景点在线评论文本挖掘分析——以携程旅行南浔古镇景点评论为例
Text Mining Analysis of Online Reviews of Scenic Spots Based on LDA Topic Model—Taking Ctrip Nanxun Ancient Town Scenic Spot Review as an Example

张清露,张馨尹,宋瑾钰

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461926  被引量

数字经济赋能湖北制造业升级的路径及对策研究
Research on the Path and Countermeasures of Digital Economy Enabling the Upgrading of Manufacturing Industry in Hubei Province

汪宣良

电子商务评论 Vol.14 No.6, 2025-06-19, PDF, DOI:10.12677/ecl.2025.1461925  被引量