K. Atuahene-Gima, J. Y. Murray. Exploratory and exploitative learning in new product development: A social capital perspective on new technology ventures in China. Journal of International Marketing, 2007, 15(2): 1-29.

基于新媒体视域下的珍珠品牌推广研究
Research on Pearl Brand Promotion Based on the Perspective of New Media

梁萌萌, 滕聂霞   

现代市场营销Vol.13 No.1, 全文下载: PDF HTML XML DOI:10.12677/MOM.2023.131003, February 22 2023

瑞幸咖啡营销研究——基于新4P营销理论视角
Luckin Coffee Marketing Research—Based on the Perspective of New 4P Marketing Theory

杨钧婷   

电子商务评论Vol.13 No.4, 全文下载: PDF XML DOI:10.12677/ecl.2024.1341374, November 8 2024

商业银行数字化营销的探索与困境突破
Exploration and Breakthroughs in Digital Marketing for Commercial Banks

白晶莹   

现代市场营销Vol.14 No.3, 全文下载: PDF XML DOI:10.12677/mom.2024.143009, August 16 2024

风险投资对新创企业绩效的影响
The Impact of Venture Capital on the Performance of New Ventures

李亚婷   

管理科学与工程Vol.14 No.2, 全文下载: PDF XML DOI:10.12677/mse.2025.142049, March 20 2025

西部陆海新通道“物流 + 贸易 + 产业”运行模式构建与协同创新
Construction and Collaborative Innovation of the “Logistics + Trade + Industry” Operation Model in New International Land-Sea Trade Corridor

宁龙堂, 樊 凡, 顾国斌    科研立项经费支持

可持续发展Vol.14 No.10, 全文下载: PDF XML DOI:10.12677/sd.2024.1410285, October 28 2024

构建新发展格局视域下生态文明建设创新路径研究
Research on the Innovation Path of Ecological Civilization Construction from the Perspective of Building the New Development Pattern

王坤岩, 赵万明    国家社会科学基金支持

世界生态学Vol.10 No.2, 全文下载: PDF HTML XML DOI:10.12677/IJE.2021.102037, May 27 2021