直播电商平台银发消费者群体的权益保障困境与对策研究
Research on the Dilemma and Countermeasures of Rights Protection for Senior Consumers in Live-Streaming E-Commerce Platforms

王品轩

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.1591004  被引量

电商平台数字劳动的异化问题研究——基于马克思主义异化劳动理论
Study on the Alienation of Digital Labor in E-Commerce Platforms—Based on Marxist Alienated Labor Theory

项佳慧

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.1591003  被引量

融合多维交互特征的电商直播异常行为识别模型及风控策略研究
Research on an E-Commerce Live Streaming Anomaly Detection Model and Risk Control Strategy Incorporating Multi-Dimensional Interaction Features

艾健雄,高梓仪,吴雨桐

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.1591002  被引量

电商环境下考虑消费者线上购物不信任的KOL直播与区块链溯源模式选择研究
Research on the Choice between KOL Live Streaming and Blockchain Traceability in E‑Commerce Considering Consumer Distrust in Online Shopping

邵云玮

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.1591001  被引量

基于RFM与K-Means的智能家电消费者画像与营销策略研究——以石头科技京东平台数据为例
Research on Consumer Profiling and Marketing Strategy of Smart Home Appliances Based on RFM and K-Means—A Case Study of Roborock Technology’s JD Platform Data

周欣悦 科研立项经费支持

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.1591000  被引量

电商平台绿色供应链金融模式创新与企业ESG绩效提升研究
Research on the Innovation of Green Supply Chain Finance Models on E-Commerce Platforms and the Improvement of Corporate ESG Performance

何亿俊

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.159999  被引量

数字服务贸易视角下的国际中文教育平台信任策略
Trust Strategies for International Chinese Education Platforms from the Perspective of Digital Services Trade

常晓颖

电子商务评论 Vol.15 No.9, 2026-09-10, PDF, DOI:10.12677/ecl.2026.159998  被引量

数据资源信息披露对企业商业信用融资的抑制效应研究
Research on the Inhibitory Effect of Data Resource Information Disclosure on Corporate Trade Credit Financing

曾 艳

现代管理 Vol.16 No.9, 2026-09-10, PDF, DOI:10.12677/mm.2026.169201  被引量

蜜雪冰城美国市场拓展的策略选择与风险应对研究——基于资源基础观、动态能力与风险管理的案例分析
Market Expansion Approaches and Risk Responses for MIXUE in the United States—A Case Study Based on the Resource-Based View, Dynamic Capabilities, and Risk Management

邢 程

现代管理 Vol.16 No.9, 2026-09-10, PDF, DOI:10.12677/mm.2026.169200  被引量

践行英语学习活动观的高中英语跨学科主题学习路径探究——以外研社高中英语教材为例
Exploring Pathways of Interdisciplinary Thematic Learning in High School English under the Activity View of English Learning—Taking the FLTRP High School English Textbooks as an Example

曾韩静恩,万呈惠

创新教育研究 Vol.14 No.9, 2026-09-10, PDF, DOI:10.12677/ces.2026.149668  被引量