农村电商促进共同富裕的瓶颈制约与突破路径研究
Research on Bottlenecks Constraints and Breakthrough Paths for Rural E-Commerce to Promote Common Prosperity

乔 梅

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124398  被引量

乡村振兴目标下农村电子商务的价值逻辑与实践路径
The Value Logic and Practical Path of Rural E-Commerce under the Goal of Rural Revitalization

陈 旭 科研立项经费支持

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124397  被引量

基于SWOT分析的伽师瓜在电商领域营销策略研究
Research on the Marketing Strategy of Jiashi Melon in the E-Commerce Field Based on SWOT Analysis

杨 柳

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124396  被引量

中国油画艺术品电商的本土化创新研究——以深圳“大芬村”为例
A Study on Localised Innovation in China’s Oil Painting Art E-Commerce—Taking Shenzhen’s “Dafen Village” as an Example

张 蕾,庄 融

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124395  被引量

基于大数据分析的电商供应链韧性评价体系构建与优化策略
Construction and Optimization Strategy of E-Commerce Supply Chain Resilience Evaluation System Based on Big Data Analysis

张雨阳

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124394  被引量

亳州地区花茶产业营销策略分析与发展对策
Marketing Strategy Analysis and Development Countermeasures for the Flower Tea Industry in Bozhou

赵月娇

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124393  被引量

电商经济背景下的误导性宣传行为及其规制
Misleading Advertising in the Context of E-Commerce Economy and Its Regulation

滕姝琪

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124392  被引量

电商直播信息密度与“冲动购买”：信息过载的倒U型检验
Information Density in Live-Streaming E-Commerce and Impulse Buying: A Test of the Inverted U-Shaped Information Overload Hypothesis

邓 勇

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124391  被引量

马克思流通理论视域下农村电商重构农村流通体系的机理与路径研究
Research on the Mechanism and Path of Rural E-Commerce Reconstructing the Rural Circulation System from the Perspective of Marx’s Circulation Theory

王晓君

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124390  被引量

跨境电商海外仓存储假冒商品的法律责任解构——以销售假冒注册商标的商品罪为核心视角
Deconstruction of Legal Liability for Overseas Warehouses of Cross-Border E-Commerce Storing Counterfeit Goods—From the Core Perspective of the Crime of Selling Goods Bearing Counterfeit Registered Trademarks

李蓓怡

电子商务评论 Vol.14 No.12, 2025-12-25, PDF, DOI:10.12677/ecl.2025.14124389  被引量