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杨姚怡
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王靖雯
电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113483 被引量
电商领域新型诈骗犯罪研究:以“直播带货”陷阱为视角Research on New Types of Fraud Crimes in the E-Commerce Field: From the Perspective of “Live-Streaming Sales” Traps
王悠茹
电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113482 被引量
图像处理技术助力电子商务物流包装与仓储管理的对策分析Countermeasure Analysis of Image Processing Technology to Help E-Commerce Logistics Packaging and Warehouse Management
刘 洋,赵金波
电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113481 被引量
马克思劳动价值论视域下平台电商数字劳动的价值创造与权益保障研究——以直播电商、客服外包为例Study on Value Creation and Rights Protection of Digital Labor in Platform E-Commerce from the Perspective of Marx’s Labor Theory of Value—Taking Live E-Commerce and Customer Service Outsourcing as Examples
刘少杰
电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113480 被引量
即时互动与情绪感染如何驱动冲动消费?——基于直播电商场景的探索性研究How Does Instantaneous Interaction and Emotional Contagion Drive Impulse Buying Behavior?—An Exploratory Study in Live-Streaming E-Commerce
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电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113479 被引量
粉丝经济背景下非营利组织网络营销策略研究Research on the Online Marketing Strategies of Non-Profit Organizations under the Background of Fan Economy
毕 朵
电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113478 被引量
电商直播话术中的平台规训研究——基于带货主播的自我民族志视角A Study on Platform Disciplining in E-Commerce Live-Streaming Scripts—From the Perspective of Autoethnography of Live-Streaming Host
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电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113477 被引量
数字经济背景下电商发展的机遇与挑战The Opportunities and Challenges of E-Commerce Development under the Background of the Digital Economy
黄生闯
电子商务评论 Vol.14 No.11, 2025-11-12, PDF, DOI:10.12677/ecl.2025.14113476 被引量